Marketing Data Services
BDO can help your organization optimize data and enhance marketing efforts. We provide services that facilitate a variety of tasks, from data deduplication to enrichment.
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Digital Strategy and Consulting
Enhancing competitiveness through revenue generation, MarTech integration, and strategic change management
Technology and data integration to drive growth and profitability
In today’s rapidly evolving digital landscape, businesses are being challenged to modernize, adapt, and innovate. Technology has to support marketing and sales to generate revenue, and its adoption must be managed intelligently to realize its potential. A well-informed, well-designed, well-executed digital strategy gives your business and your people the necessary flexibility and capability to succeed in the era of information technology and AI-driven applications.
BDO software professionals and digital strategists will help you design and implement a comprehensive digital strategy based on best practices for your business, industry, and market. We can assist you with technical implementation, delivery, and execution, balancing your technology investment across your organization to ensure alignment with your goals and objectives.
Our digital strategy consulting team can help you enhance and integrate your marketing technology stack, uncovering and developing new revenue streams to grow your business. And we can help manage your digital transformation to realize the benefits of new technologies quickly and with minimal disruption to your day-to-day operations.
With the right digital solutions, your business can operate more efficiently, anticipate the needs of your customers, capitalize on new opportunities, and accelerate growth and profitability.
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How BDO Can Help
Technologies We Support
BDO strives to be platform-agnostic, selecting applications appropriate for your business strategy rather than bending your strategy to suit existing software. We have extensive experience in the following technology platforms:
- Adobe Experience Manager
- Adobe Journey Optimizer (AJO)
- Adobe Marketo Engage
- Adobe Marketo Measure
- Adobe Real-Time CDP
- Adobe Target
- HubSpot
- Dynamics 365 - Dynamics Finance & Supply Chain
- Microsoft Dynamics 365 Customer Engagement (CE)
- Dynamics 365 - Business Central
- Oracle Eloqua
- Salesforce Account Engagement (Pardot)
- Salesforce CRM
- Salesforce Marketing Cloud
- and more!
Capabilities
We help craft tailored strategies that carefully align digital investments with broader business goals. Our approach involves a thorough analysis of your market position and competitive landscape to ensure that every technological upgrade advances your core objectives and enhances your market competitiveness.
Our knowledge and experience in seamlessly integrating state-of-the-art technologies into your business operations promote enhanced efficiency and productivity. We focus on automating processes, improving data flow, and facilitating seamless communication across departments, enabling a transformative shift in how your organization operates.
We utilize advanced analytics tools to transform big data into profound insights, enabling smarter, data-driven decisions. Our services help you predict trends, enhance operations, and personalize customer interactions, thereby elevating your strategic planning and operational efficiency.
By enhancing digital interfaces and customer touchpoints, we improve user engagement and satisfaction. Our strategies are designed to build lasting relationships with your customers through personalized experiences, consistent interactions, and streamlined service delivery.
We aid organizations in cultivating a culture of innovation that can continuously adapt to evolving technological landscapes. Our consulting services not only introduce innovative technologies but also help instill frameworks that encourage continuous improvement, creativity, and adaptation to new market challenges.
BDO Global Recognized as Winner of Multiple 2024 Microsoft Partner of the Year Awards
Digital Strategy Case Studies
Digital Strategy Insights
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- Financial Institutions & Specialty Finance
- Healthcare
- Life Sciences
- Manufacturing
- Natural Resources
- Nonprofit & Education
- Private Equity
- Professional Services
- Real Estate & Construction
- Retail & Consumer Products
- Technology
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