Creating Value through M&A Integration: Insights from BDO's Webcast Panel

As mergers and acquisitions (M&A) continue to shape industries, the integration phase remains a key factor in achieving successful outcomes. BDO's webinar, "Creating Value through M&A Integration," brought together a panel of seasoned professionals to explore the nuances of this critical phase. Moderated by Michelle Huff, BDO Management Consulting Director, the panel featured insights from Alan Castillo, BDO Management Consulting Principal and M&A Practice Leader; Troy Anderson, CFO designate at Kelly Services (former CFO at Universal Technical Institute, Inc.); Chuck Delph, CEO at Vallen Distribution, Inc.; and Natalia Zaryckyj, CFO at Detroit Manufacturing Systems. The discussion highlighted key aspects such as culture, synergy planning, the Integration Management Office (IMO), and the benefits of a repeatable M&A process, supported by findings from poll results during the presentation.

Read on to see some takeaways from the discussion, featuring insights from each panelist.




Culture

The panelists unanimously agreed on the importance of culture in M&A integration, highlighting how cultural dynamics can lead to varied outcomes. Poll results revealed that while some organizations experience positive cultural transformations, others face challenges, reinforcing the need for effective management of cultural integration to achieve successful M&A outcomes.


Impacts of M&A Integration on Employee Morale


How did the recent integration impact employee morale and engagement levels in your experience? 


Impacts of M&A Integration on Employee Morale



Key insights from Panelists included:

"Culture is crucial to employee retention and a key value driver in transactions." - Alan Castillo

Fostering a shared vision can significantly enhance productivity and morale, underscoring the pivotal role of cultural integration in successful mergers.

"Choosing leaders from both sides helps ensure multiple perspectives and sets the tone for a merged company." - Natalia Zaryckyj

Natalia shared that leadership is pivotal in fostering unity and preventing an "us vs. them" mentality. By integrating leaders from both sides, organizations can create a more cohesive and inclusive environment.

"Transparent decision-making is crucial. Treat everyone like the adults they've grown up to be." - Chuck Delph

Frequent and transparent communication is an important part of aligning teams and reducing uncertainty. This approach helps build trust and keeps all team members informed and engaged.

"Clear communication and cultural awareness are key to retention." - Troy Anderson

Maintaining visibility and openness throughout the integration process is essential. Clear communication and cultural awareness can significantly enhance employee retention and engagement within organizations.

Synergy

The panelists explored the essential role of planning and tracking synergies in M&A integrations to drive value. The poll results revealed a wide range of experiences, reflecting the challenges and successes organizations face in achieving synergy targets. While some attendees reported significant success, others struggled to meet their goals. These findings align with the insights shared by the panel, underscoring the importance of strategic synergy management in expanding M&A value. 


Synergy Planning and Tracking in M&A Integrations


Were the synergy targets identified in your recent integration successfully achieved? 


Synergy Planning and Tracking in M&A Integrations


Key insights from Panelists included:

"Synergy realization needs to be deliberate. It just won't happen by leaving it alone." - Alan Castillo

Setting realistic targets and timelines, along with prioritizing synergy opportunities, is important to help prevent overwhelming the organization.

"Focus on that 20% that drives the 80%." - Natalia Zaryckyj

Natalia pointed out the need for clear metrics and possibly external help to track synergies effectively, advocating for a focused approach to synergy realization.

"It's about sorting on value. Get on the most important things the fastest." - Chuck Delph

Achieving realistic synergy targets requires both top-down and bottom-up analysis, along with a strategic prioritization of efforts.

"Create a positive environment around it." - Troy Anderson

Troy emphasized the importance of strategic value and setting a reasonable time horizon for synergy tracking, fostering a supportive atmosphere for achieving synergy goals.

Integration Management Office

The perceived effectiveness of the Integration Management Office (IMO) in enhancing deal value was revealed among our participants. The poll results indicated that a significant portion of respondents found the IMO to be effective, aligning with the positive experiences shared by our panelists. The conversation brought attention to the IMO's potential impact on successful M&A integrations and the importance of its strategic implementation.


The Role of the Integration Management Office in M&A


How effective was the Integration Management Office in driving deal value during your recent integration?


The Role of the Integration Management Office in M&A

  


Key insights from Panelists included:

"The IMO plays a critical role in prioritizing integration activities and holding teams accountable for achieving goals." - Alan Castillo

Effective coordination is essential in mitigating disruptions and focusing on value drivers, with the Integration Management Office (IMO) serving as a pivotal element in this process.

"Leaning on advisors who do M&A full time helps ensure integration progresses as it should." - Natalia Zaryckyi

External teams offer critical insights and can prevent potential derailments, illustrating the value of experienced advisors in guiding successful integrations.

"Communication is key. Aligning stakeholders and reducing uncertainty is crucial." - Chuck Delph

He emphasized the necessity of clear and consistent messaging throughout the integration process to align stakeholders and minimize uncertainty.

"The IMO leaned in on lagging work streams, providing resources and resetting timelines." - Troy Anderson

Internal leadership, supported by third-party skills, is crucial in addressing challenges and helping to keep integration efforts remain on track.

Repeatable M&A Process

The panelists discussed the significance of establishing a documented and repeatable M&A integration process, underscoring its role in achieving consistent success. The polling results reflected almost an even split between those with no documented repeatable processes and those with a partial process. Once again aligning with our panelists’ insights, the results reinforce the need for structured integration processes to enhance M&A outcomes. 


Repeatable M&A Process


Does your company have a documented and repeatable integration process in place?


Repeatable M&A Process


Key insights from Panelists included:

"A repeatable process enables efficient deployment of resources and consistent achievement of integration goals." - Alan Castillo

He went on to share that successful dealmakers develop M&A competencies akin to other business functions, stressing the value of a structured approach.

"Documenting the process jumpstarts integration and facilitates value creation, but it must be flexible to adapt to unique transactions.” - Natalia Zaryckyi

The ability to adapt documented processes to fit unique transaction needs is vital for effective integration and value creation.

"Slow down to speed up. Without a roadmap, you're just going to break more things." - Chuck Delph

He stressed the importance of having a well-defined plan to avoid operational disruptions and ensure a smooth integration process.

"Establishing a repeatable process is a significant value creation lever, especially if you have plans for multiple transactions.” - Troy Anderson

A repeatable process not only streamlines resource deployment but also serves as a strategic lever for value creation in multiple transactions.

The poll results consistently aligned with the panelists' insights, emphasizing the importance of a well-structured Integration Management Office (IMO) and a structured, adaptable approach to M&A integrations. 

Contact us to learn more about critical role of culture in driving successful integrations and the challenges and strategies involved in realizing synergies.